Class Schedule

Learn how to effectively work with your team to create a high-performing sales department. Understand how to find top talent needed in today’s auto industry and an effective on-boarding process. Ensure you are effectively managing and training your staff by gaining an in-depth understanding of the dealership sales process and how to manage it.

Participants will learn:

• How to increase your team's productivity
• NADA Desking practices & 1st pencil – best practices
• How to set the stage for an effective negotiation process that results in overall higher total customer yield
• How to run effective sales meetings and 1x1 sessions
• How to hire and successfully retain A-level people

About the Instructor: Mark Rodriguez is the founder and President of Auto Client Care, Inc., an automotive sales and sales management training organization. With over 30 years of retail and training experience, Mark specializes in training and coaching personnel to deliver world-class customer service. Mark’s teaching approach is highly interactive, blending proven techniques with live role-playing exercises that simulate real-world scenarios. This hands-on method allows participants to practice and refine their skills in a supportive environment, ensuring they leave his sessions with the confidence and tools to succeed. 

GNYADA Seminars, held in person, are developed by qualified dealership experts to meet the highest possible standards and deliver the latest information and effective solutions for your most pressing business needs. Our programs train new and seasoned dealership professionals to improve operations and profitability within each department.